TikTok is a global social media platform for short-form mobile videos.
In India, it is popularly known as 'Mujra App'.
►TikTok is formally known as - Musical.ly
►TikTok parent company - ByteDance
►TikTok Chinese version - Douyin
►TikTok symbol represents d alphabet of 'douyin'.
►TikTok (Douyin) China launch - September, 2016
►TikTok Global launch - September, 2017
►It took 200 days to develop TikTok.
►TikTok headquarters - Shanghai, China
►TikTok has 800M+ active users worldwide.
►TikTok has more than 2 Billion (2 crores) downloads up to date.
►90% of the TikTok users access the app daily without missing even a single day. The majority in India to finish their daily internet data.
►An average TikTok user spends 52 minutes on the app daily and opens it 8 times a day.
►Over 75% of the TikTok users have posted a video at least once.
►More than 2 Million videos are uploaded on TikTok daily and billions of views are generated combined over them.
►It is one of the most used social networking platforms only bettered by Facebook, Instagram and Snapchat.
►TikTok has highest social media engagement rates per post.
►TikTok - Make your Day is available in more than 155 countries.
►TikTok is now available in more than 75 languages.
►TikTok was the world's second-most downloaded app in 2019 (738M).
►India turned out to be the biggest driver with over 611 million downloads.
►TikTok has the maximum number of users in India, followed by China and the US.
►It is most popular in India with 120 Million+ active users, followed by the USA having 60 Million+ active users, and Turkey having 30 Million+ active users.
►Other countries where TikTok is massively popular are Russia, Mexico, Brazil, Pakistan, and Saudi Arabia respectively.
►Android TikTok users spent 68 billion hours using the app in 2019.
►China accounts for eight out of every 10 minutes viewed on TikTok.
►Average daily time on TikTok estimated at 45 minutes.
►US users open TikTok an average of eight times a day, with sessions averaging just under 5 minutes.
►Indian users spend 38 minutes daily using TikTok.
►TikTok one-week retention rate stands at 26%.
►A late 2018 Global Web Index study found 55% of TikTok users uploaded a video in the last month, compared to 68% who had watched one.
►TikTok 2019 revenue came to $176.9 million (excluding non-iOS Chinese revenue).
►ByteDance controls 23% of the Chinese digital app market.
►ByteDance became the world’s most highly-valued private startup, with a valuation of $78 billion after a SoftBank-led $3 billion investment round.
►TikTok is most popular among the people born from 1997 to 2012, also known as Generation Z. 60% of the TikTok users are from Gen Z.
►60% of the TikTok audience is aged between 16 to 24 years, 26% are between 25 to 44 years and only 14% above 44 years of age.
►There are more male users on TikTok than females with a Male to Female ratio of 60:40.
In India this Male to Female ratio becomes approx 80:20.
►Loren Gray is the most popular TikTok star with more than 40 Million+ followers, followed by Zach King with 34 Million+ and Baby Ariel with 32 Million+ followers.
►Other names on this list are Riyaz Ali (28.2 million), Charli D’Amelio (24.9 million), Kristen Hancher (23.4 million), and Gilmher Croes (23.2 million), and Flighthouse (22.5 million).
►Riyaz Ali is the most famous TikTok star in India. Other big names from India include Nisha Guragain, Awez Darbar, Arishfa Khan, Jannat Zubair Rehmani, Avneet Kaur, Garima Chaurasia, and Sameeksha Sud. Earlier, Faisal Shaikh (Mr. Faisu) was the most popular Indian TikTok celeb but his account got suspended due to certain reasons.
►Most viewed TikTok video is by Zach King having more than 2.1 billion+ views and 10 million+ likes.
►Husky is the most popular dog breed on TikTok.
►Facebook has launched Lasso in the USA to provide competition to TikTok but their app is nowhere near in terms of popularity and usage.
►YouTube also announced that it is coming up with TikTok competitor named Shorts.
►According to certain reports that weren’t confirmed, TikTok pays $500 to influencers popular on other platforms to create content on TikTok.
►Music Producers and Song makers are using TikTok to promote their songs by paying the TikTok stars.
►The popular TikTok influencers earn as much as $200,000 per 60-second post. This money is forecasted to increase massively in 2021.
►Before the launch of TikTok ads, users had spent over $50 million on TikTok. It gained a major increase of up to 500% for the in-app spendings from May 2018 to April 2019.
►The parent company of TikTok, Bytedance, has the following net worth valuation during.
May 2020: +$100 billion
Oct 2018: +$75 billion
Dec 2017: +$30 billion
Dec 2016: +$11 billion
Jun 2014: +$500 million
Q1 2020- 315M
Q4 2019- 199.4M
Q3 2019- 175.9M
Q1 2019- 187.3M
Q2 2019- 155.9M
Q4 2018- 205.7M
Q1 2018- 110.3M
Q3 2018- 183.8M
Q2 2018- 156M
Q4 2017- 46.8M
Q1 2017- 22.4M
Q3 2017- 33.6M
Q2 2017- 26.6M
TikTok vs YouTube
In these recent days, this controversy becomes the interest of every social media user, everyone engaged in it.
Due to this controversy, everyday new records are being made.
►CarryMinati's Youtube vs TikTok : The End video becomes the most liked Indian video on Youtube but sadly it is removed due to policy concerns. But again Carry comes with a Stop Making Assumptions video which is on the way to top the chart of liked videos.
►While talking about the records of disliked videos a so called TikTok celeb named Mr. Faisu with his single vlog video on channel becomes the most disliked Indian video on Youtube and also his friend TikToker Amir Siddiqui is on the fourth place by making a video on Carry.
►From last few days #BanTikTok is still trending on social media platforms.
►TikTok's rating have suddenly fell down because of this controversy.
Day wise report below:
16 May - 4.5★
17 May - 3.8★
18 May - 3.2★
19 May - 2.0★
20 May - 1.2★
As TikTok's rating still dropping and #BanTikTokIndia still trending. In this controversial situation former Disney Executive Kevin Mayer become the new CEO of TikTok. He led the successful launch of the Disney+ streaming service in November. He joins the tough time where several millions of user have rated TikTok as 1-star in last few days.
Updated :
Late in the evening on June 29, the Ministry of Electronics and Information Technology (MeitY) announced an on 59 popular apps of Chinese origin (TikTok is one of them), invoking interim ban Article 69A of the IT Act of 2000.
The Ministry noted that the banned apps & games were "prejudicial to sovereignty, integrity and security of the country."
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